Today, Mother’s Day is a holiday celebrated internationally. It is also the third largest retail holiday in the U.S., behind the winter holidays and the back-to-school season, and 29% of Americans will buy their Mother’s Day gifts online, according to BigCommerce.
So, what does it take to increase that percentage, or at least get a few of them buying from your business?
* Free Shipping
* Price Cuts
* Coupons
Those were the deciding factors for 76% of the surveyed.
Have your social media displaying the best gift suggestions and posting on blogs are also very effective ways to showcase your brand and products
In all, be sure to celebrate Mother’s Day this year by shopping small and showing gratitude to the multitudes of women forging ahead, raising the next generation and using their business acumen and social consciousness to wage a more equal and balanced world for all. You’ll be paying gratitude as well to the founders of the holiday in doing so.
DollarStore can help you to get a slice of Mother’s day sales!
Just email us at marketing@dollarstore.com
About the Author: Ana Krann has a Masters in Business Administration and Masters in Science of Information Technology. She has been working for over 10 years helping small businesses to reach their goals using digital marketing.
